Fundamentals Of Ecommerce
The fundamentals of ecommerce include:
👉 Pricing policy
👉 Product assortment
👉 Product information and assets
👉 Partner selection
👉 Promotional strategy
👉 Customer service, inventory and operations processes
Growth levers include:
⏩ Improved digital assets
⏩ Retailer advertising
⏩ Speedy delivery
⏩ Customer reviews
⏩ Expanding assortment or distribution
You can’t drive sustainable, profitable growth without the fundamentals in place first.
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